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I'm here to create meaningful and lasting relationships with my clients

CREATIVE FORMULATION CURATION

 
 
 
 

WHAT I DO

My formidable drive, professional network and trusted experience results in a brand creation and development partner that will make your journey towards realizing your brand vision more informed, smoother and smarter.

As visionaries we need to build brands that last for generations, skincare that works while treading lightly on our earth.

Specialising in the creation of innovative formulations and EU cosmetic compliance I have the skill set and
experience to create & direct brands from concept to shelf.  

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Formulation Creation

Put your vision into my hands and let me curate your idea into a bespoke innovative formulation.  Within my 15 years’ experience as a Clinical Aromatherapist and product formulator I have gained the skill set and network to source therapeutic and unique ingredients to set your products and brand apart from your competitors.

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Cosmetic Compliance

Are you a brand outside of Europe hoping to expand into the growing European cosmetic market?  Your compliance is essential but it no longer has to be frightful.  I can guide on allergens, formulations edit’s as well as mange your required external lab tests to reach successful EU compliance with EU portal registration.  Allowing you to focus on your sales and marketing plans for brand expansion

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Concept to Shelf

You have the brilliant idea and the vision to see your concept on a shelf but the steps between the two are so daunting you don’t know where to begin.I can utilize my extensive experience to build your concept into a brand from formulation, compliance, sourcing, packaging, copy, supply chain, production to launch

PROJECTS

My experience within plant medicine, Aromatherapy and cannabis has led me to be a celebrated clinical aromatherapist with experience in founding and directing my own lifestyle bath and body brand, Lucy Annabella, and creating ground-breaking plant science software, LabAroma.  

My position as a thought leader in Aromatherapy, beauty, health and wellness product creation has afforded me the opportunity to work with various stunning brands across Europe and the USA. 

Aromatherapy Skincare strategy

EU & UK cosmetic compliance

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Aromatherapy Skincare strategy

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CBD Skincare Feasibility

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CBD Skincare Formulation & sourcing

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Signature Scent creation

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EU/UK Compliance

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Brand Positioning Strategy

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Founding plant chemistry software tool

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EU & UK cosmetic compliance

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Amenity range concept to shelf

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Founding Certified organic aromatherapy brand

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Product formulation

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EU & UK cosmetic compliance

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CBD skincare & wellness formulation

Knowledge is poweR

Aristotle said educating the mind without educating the heart is so education at all.  View our weekly, aromatherapy, cannabis and general plant science posts to stay informed and whole heartedly educated .